Other traffic sources that contribute to your direct traffic numbers (Google Analytics)
It’s worth knowing what makes up “direct traffic” in your analytics reports. Why? I’ve been seeing a strange set of numbers in Page traffic reports in Google Analytics recently: when comparing traffic sources for the…
Deconstructing Google url search parameters
[Quick note: this post isn't about the Google search url that's created when you use Google to search the web. If you're interested in those "request parameters", you can't do better than Google's own resource: Search Protocol Reference.]…
Bounce rate, when you should ignore it and when you shouldn’t
Bounce rate has long been one of the key performance indicators (KPI) used to determine the success (or failure) of your website or individual web page. What is a “bounce” exactly and is it actually…
Site visits
It’s always fascinating to take a look through your server logs or visitor stats. This little old blog gets a tiny number of hits a day but recently that number has been climbing. Interested to…
